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Will Google Instant Previews Affect Your Business?
Published November 20th, 2010 by Roslyn Garavaglia  

Instant Previews show users a visual of your website before they click. 

Google announced the introduction of “instant preview”; a small screenshot of a webpage, custom-tailored to highlight the search term used, and visible from the Google search page itself by clicking a magnifier icon.

Google Isnstant Preview Magnifier
Click this image to see a larger view

Once you click on one magnifier all other magnifiers become active. Run your mouse over them and you will instantly see all previews.
The highlighting of search terms in the screenshot provides users with a quick answer … while never actually visiting your webpage.

Click this image to see a larger view

If the screenshot of your website is too long Google will show torn edges to indicate parts have been removed. The search term used will still be highlighted.

Click this image to see a larger view

A picture is worth a thousand words refers to the idea that a complex idea can be conveyed with just a single still image. It also aptly characterizes one of the main goals of visualization, namely making it possible to absorb large amounts of data quickly.

Will Google Instant Previews be great for your business?

 

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This entry was posted on Saturday, November 20th, 2010 at 3:46 pm and is filed under Google . You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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